January 22, 2020
Attracting Buyers and Sellers to select you as their Yacht Broker
Presented By: Jeff Merrill, CPYB
CPYB Only - 3 CPYB Recertification Credits
Yacht sales are very competitive. What can you do to improve your success? The internet continues to provide new opportunities for promotion, but you can’t overlook tried and true techniques. There is always something you can do better to build your own profile and improve your reputation. For your career to grow, you need to evolve. Jeff will present several helpful insights and suggestions that every professional broker should consider implementing.
Jeff Merrill, CPYB, founded his JMYS yacht brokerage in 2014 after working for over twenty years in boat building and sales (7 years at cruising sailboat builder Pacific Seacraft, then 14 years at trawler builder PAE/Nordhavn). Jeff earned his CPYB credential in 2012 and has employing broker status in both California and Florida, one of the first to hold all three broker designations. He was president of the CYBA for two years in 2015 and 2016. Jeff joined the CPYB Advisory Council (CAC) in 2019.